Digital and AI
Preparing for AI in collections and recoveries
Forid Meah, Director of Advisory · · 5 minute read
Artificial intelligence is moving from concept to practical use across financial services. In collections and recoveries it already shapes how organisations prioritise accounts, talk to customers and design strategies.
Forid MeahDirector of Advisory, arum
What you need to know
- The organisations that get the most from AI are not the ones that adopt it fastest.
- AI works where processes are already well understood and the data is clean. Fix those first.
- Start with a real operational problem, not a technology experiment, and keep the first use case small.
However, the most successful organisations are not necessarily those that adopt AI the fastest. They are the ones that prepare for it properly.
Too often, AI initiatives begin with a technology conversation:
- Which tools should we buy?
- How quickly can we deploy AI?
In practice, the organisations that achieve real value start with a different question:
- Are we organisationally ready to use AI responsibly and effectively?
Building the foundations for AI in collections and recoveries
Before investing in technology, organisations should focus on building awareness, operational maturity and governance structures that enable AI to deliver value safely.
Developing organisational awareness
AI is widely discussed but often poorly understood. Within collections operations this can lead to two common problems: unrealistic expectations or excessive caution.
Developing a shared organisational understanding of AI is an essential first step. This means helping stakeholders understand:
- What AI actually is and how it differs from traditional analytics
The types of AI capabilities relevant to collections operations
Where AI can support decision-making rather than replace human judgement
The limitations and risks associated with AI models
This awareness needs to extend beyond technology teams. Operations leaders, compliance teams, customer strategy teams and senior management all need to understand how AI could influence collections strategies and customer outcomes.
Without this shared understanding, organisations often struggle to identify realistic use cases or make informed investment decisions.
Assessing organisational maturity
AI works best in organisations where operational processes are already well understood and well controlled. Where processes are inconsistent or poorly defined, AI can simply automate existing problems rather than solve them.
Before introducing AI, organisations should review their maturity in several key areas:
Data quality and accessibility
AI models rely heavily on historical data. Poor quality or fragmented data will significantly limit model effectiveness.
Collections strategy design
Clear strategies and segmentation approaches provide a stronger foundation for AI-driven optimisation.
Process consistency
Standardised processes enable AI to support decision-making more effectively.
Management information and performance monitoring
Organisations need clear metrics and monitoring frameworks to understand whether AI-enabled decisions are improving outcomes.
AI adoption should therefore be viewed as part of a broader operational maturity journey rather than a standalone technology project.
Ensuring accessibility to real operational issues
Another common mistake is beginning AI programmes with technology experimentation rather than operational need.
Successful initiatives start by identifying the problems that genuinely matter within collections operations, for example:
Where existing data is underused
The most valuable insights into these issues often sit with frontline teams, strategy managers and operational leaders rather than technology teams.
Organisations that involve these groups early in AI discussions are far more likely to identify practical and impactful use cases.
Understanding and managing risk
Collections and recoveries operates within a highly regulated environment. Introducing AI into decision-making raises important questions about fairness, transparency and governance.
Organisations should ensure they have appropriate frameworks in place to address issues such as:
Fair customer outcomes
AI-driven decisions must not disadvantage vulnerable customers or lead to unfair treatment.
Explainability
Firms must be able to understand and explain how AI-supported decisions are made.
Model governance
AI models require structured validation, testing and ongoing monitoring.
Operational resilience
Organisations must ensure AI does not introduce new operational dependencies or failure risks.
Addressing these risks early allows organisations to innovate confidently while maintaining regulatory compliance.
Building cross-functional capability
AI adoption is not purely a technology initiative. It requires collaboration across a range of organisational functions including:
Customer experience teams
Cross-functional collaboration helps ensure AI initiatives reflect both operational realities and regulatory expectations.
In many organisations, establishing small multidisciplinary teams to explore AI opportunities can be an effective way to build capability while maintaining appropriate oversight.
Starting with responsible experimentation
AI adoption does not need to begin with large-scale transformation programmes. In many cases, organisations benefit from starting with smaller pilot initiatives.
Controlled experimentation allows organisations to:
Build internal confidence in AI capabilities
These early initiatives can provide valuable learning while limiting risk and investment.
Preparing for the future of collections
AI will play an increasing role in collections and recoveries over the coming years. The organisations that benefit most will not be those that adopt the technology first, but those that prepare for it most effectively. Focus on organisational awareness, operational maturity, clear governance and practical use cases, and AI becomes a tool for better decisions, tighter operations and better customer outcomes. The question is no longer whether AI will influence collections and recoveries. It is whether organisations are ready to use it well.
How arum can help
We work with organisations across financial services, utilities, telecoms, government and technology to improve collections and recoveries. On AI, that support usually takes one of five shapes.
- AI readiness assessments: organisational maturity, governance frameworks and data capability.
- Collections strategy and operating model design: the foundation AI-enabled decisions need.
- Risk and governance frameworks: model governance, oversight and customer fairness.
- Use case identification: practical opportunities that match operational objectives and customer outcomes.
- Technology evaluation: assessing AI solutions within the wider collections technology landscape.
Questions we are asked about this
Do the organisations that adopt AI fastest get the most from it?
No. The ones that benefit most are those that prepare most effectively: organisational awareness, operational maturity, clear governance and a small number of practical use cases.
Where does AI work best in collections?
Where processes are already well understood and the data is clean. Fixing those first matters more than choosing a model.
How should a first AI use case be chosen?
Start with a real operational problem rather than a technology experiment, and keep the first use case small enough to learn from.
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